research
Research is the foundation for everything I do. There were moodboards for every brainstorm, brand discussion, or CMF adjustment; below are a few examples.
3. applied principles
From trends, to styles, to principles. These guiding tenets informed design of the product and accessories.
2. styles
One of four aesthetic themes crafted from visual research to guide product and brand development.
1. trends
Relevant global trends in art and design to inform styles.